Wednesday, May 1, 2013

The rise and rise of McDonalds and friends in France

Mon Dieu! Fast Food Now Rules In France : The Salt : NPR:
"When it comes to culinary matters, France, in many minds, is synonymous with fine dining. So it might surprise you that, for the first time, sales at fast food chains have overtaken those at traditional restaurants in the country that gave us the word gastronomie.

That's according to an annual survey of consumer spending, traffic and other restaurant data conducted by Gira Conseil, a food consultancy firm. The latest survey, to be released in May, found that fast food chains now account for 54 percent of all restaurant sales in France."

'via Blog this'