Try a scrambled plant protein for breakfast

Hampton Creek takes crack at breaking up egg industry - SFGate:

"The yellow batter splashed with a sizzle across the frying pan. Teased with a spatula, it thickened into dense, fluffy puffs.

Scrambled eggs are among the plainest of dishes, but these tasted even plainer than usual. That was because these were not, in fact, eggs, but plant proteins.

The dish, scrambled in a trendy San Francisco work space, was an experiment in both cuisine and science. The startup behind it, Hampton Creek, wants to do nothing less than rethink the way food is made. Its first challenge is to replace chicken-bred eggs with healthy, tasty plant substitutes, and topple a colossal industry that churns out 1.1 trillion eggs annually."



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