Swiss food giant Nestle will be removing all artificial flavours and colours from its chocolate products in the US, the firm said on Tuesday.
Its US unit has promised to get rid of artificial flavours and government certified colours in more than 250 chocolates by the end of this year.The move was prompted by its market research, which showed that US consumers wanted the additives gone.Nestle will replace the flavours and colours with natural ingredients.
'via Blog this'
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